Image architect Law Roach (2nd from left), Tony-winning costume designer Qween Jean (3rd from left), and the company of CATS: The Jellicle Ball. Photo by Danny Bristoll.
Theatre Development Fund (TDF)’s Costumes and Cocktails is an annual spring gala celebrating the iconic TDF Costume Collection and honoring awardees of the Irene Sharaff Awards, named after the famed costume designer.
Costumes from the TDF Costume Collection on display at Costumes and Cocktails 2026. Photos by Jacquelyne Pierson.
Dubbed by Broadway World as “the new ‘it’ event of the season”, the 2026 event’s theme was inspired by Old Hollywood glam, satin fabric, and “In Glorious Technicolor” films.
Video recap of Costumes and Cocktails 2026 by production house Ordinary Sunday.
Inspiration Board
Typography Inspiration
Color and Typography Exploration
Logo and Key Art Drafts
Final Logo and Key Art
The final logo recreated the “In Glorious Technicolor” graphic card using high-resolution fabric textures and florid typography to evoke vintage 20th Century Hollywood poster art.
I developed the logo and key art closely with the event’s executive leadership. The final key art was applied to marketing materials and branded signage at the venue TAO Downtown in Midtown Manhattan.
Marketing Materials
Event Signs
Unboxing the printed signs with great excitement!
Photo-Op Sign
The print vendor could only offer a square-shaped sign for the event. So I thought to rotate the square and make it a diamond. This evoked an elegance and glamour that befit the event.
Photos by Danny Bristoll
